How to reduce emissions during the production process – TechCrunch


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Electrification of the transportation industry has long been seen as essential to achieving a carbon neutral future. Today, the transportation industry is one of the biggest contributors to harmful greenhouse gas emissions. Unlike gasoline vehicles, however, electric vehicles emit very little (or none at all) tailpipe emissions, thus minimizing carbon pollution.

But even if electric vehicles reach the mainstream, their use is only part of an incredibly complex multi-pronged effort to achieve carbon neutrality.

While carbon neutrality has become the goal of many companies, manufacturers like Polestar, a brand of performance electric cars, are showing that it’s not enough to just look at the finished product. Instead, carbon neutrality requires transparency, cooperation and innovation from product design through to market. This is how carbon neutrality begins, even before the production process.

Neutrality starts with transparency
Today, green companies can plant trees as a strategy to help offset the harmful emissions produced by manufacturing. But what if an entire supply chain and production process were redesigned so that the planet suffered minimal harm? It is a business that requires taking stock of all aspects of the supply chain, including evaluating raw materials and examining the impact of product life on the planet. Not only does this audit give consumers a clear vision of the impact of their choices on the planet, but it identifies opportunities for innovation.

But it starts with transparency. For example, Polestar is committed to publishing the lifetime carbon footprint of all new vehicles. Based on the Polestar 2 launched in 2019, Polestar has created a Life cycle assessment of the vehicle, taking into account a range of factors in the life cycle of the car, from sourcing to manufacturing to recycling. This impact is then summarized into a single overall figure. Polestar is calling on the rest of the auto industry to do the same to start a global conversation about transparency in the manufacturing process.

Supply chain sustainability starts with blockchain
Technological advancements can create ripple effects in all industries. Take, for example, blockchain technology, the technology that decentralizes data storage. Unlike storage that exists on specific platforms, data is stored in a ledger system – the blockchain – which cannot be created or destroyed. Applied to supply chain monitoring, this ultra-transparent data management system is revolutionary.

Instead of working across multiple platforms, blockchain can help a manufacturer trace materials from their origin to the factory, regardless of how many points they may hit along the way. This allows full transparency regarding the source of the original materials and can highlight potentially problematic areas along the material path in terms of environmental or human rights impact.

For example, Polestar began using blockchain technology to trace cobalt, a material used in car batteries, as part of its supply chain strategy for Polestar 2. Cobalt can be a potentially problematic source material in due to the extraction methods used in sourcing, which may have an environmental impact. But Polestar aims to extend that scope to trace nickel, mica, manganese, graphite, lithium, etc. The ability to trace original materials can provide transparency as to the origin of materials from the point of extraction. Raw material traceability can help all manufacturers make informed decisions from mine to mine, moving towards mines anchored in sustainable practices that put human rights first and have impact. minimal environmental impact.

A change in the consumer’s perspective
While technology is here to move the world towards a carbon neutral future, a barrier across all industries is consumer behavior.

“The things that we humans do here on Earth add up and can have a big global impact – both positively and negatively,” says Karen Nyberg, a retired American astronaut who appeared in Polestar’s latest branding campaign. As an astronaut who spent 180 days in orbit, she experienced what astronauts often call the “big picture effect,” the feeling of looking at Earth and realizing the juxtaposition of vulnerability. relative of the planet in relation to the strength and spirit of humanity as a whole.

Nyberg realized that sharing her experience of what the big picture effect means to her could also inspire others to make a change. “My hope and desire would be that people would feel compassion and empathy for our beautiful planet and feel inspired to want to make positive change. To understand that if each of us takes small steps to do better and pay more attention, it will translate into positive change for the Earth and future generations, ”she says.

As carbon neutrality becomes a rallying cry in the public and private sectors, a holistic approach towards a greener planet becomes essential. By focusing on all aspects of a vehicle’s lifecycle, from sourcing raw materials to expanding its customer base, Polestar is creating a new framework for approaching sustainability that requires the adoption of new technologies. , expansion of existing technologies and imagination.

From Polestar:

Polestar is committed to improving the society we live in, using design and technology to accelerate the shift to sustainable electric mobility. With a minimalist design, innovative technology and materials and a hybrid powertrain, it offers a unique driving experience. To learn more about Polestar, Click here.


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